'The Shop' was defined by four strong perimeter features with a highly flexible and engaging display form.
For this feature, Amuneal took a key from some of the lean manufacturing techniques that we apply in our own facility and designed this 40’ long T-shirt wall. Each shirt is packaged in a clear plastic tube with a color-coded cap to indicate size. The display holds over 4,000 shirts and gives visual indicators as to which styles and which sizes need replenishing. The design of this fixture influenced the packaging of the product, provided a great solution for their inventory, and created an interactive feature for the client.
Influenced by the crates used throughout Harley Davidson’s manufacturing plants, these box displays became the ideal solution to providing a feature flexible for product and arrangement. Fabricated from cast concrete, metal, lacquered wood, and actual reclaimed Harley Davidson crates, these crates can be moved and stacked to house almost any product and to create visual moments.
Our goals in designing this fixture were to provide extreme flexibility and visual impact without obscuring the light from one of the buildings two window walls. Using a custom laser-cut and fabricated system, we created these vertical standards that were 15’ tall and ran from floor to ceiling. Each vertical member was aligned with a member on the curtain wall so that the 40 installation seams disappear into the structure of the curtain wall. With the ability to shelve, hang, and face-out this system has been a workhorse for a variety of products.
One of four perimeter features, this 12’ tall wall runs 32’ long. Designed to house small and large-scale artwork the feature is built on an angle to allow the art to lean in specially designed shelves for a dynamic presentation. Fabricated from wood, blackened steel, and felt this element makes strong visual and acoustic contributions to the space.